Last Updated: February 23, 2026
These Terms and Conditions constitute a binding legal agreement between you (hereinafter referred to as "User," "you," or "your") and Waiflow (hereinafter referred to as "Operator," "we," "us," or "our") regarding your use of the Waiflow application, website, and related services (collectively, the "Service").
By accessing, downloading, installing, or using the Service, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions, our Privacy Policy, and all applicable laws and regulations. If you do not agree with any provision of these Terms and Conditions, you must immediately discontinue all use of the Service.
The Operator will provide at least thirty (30) days' prior written notice of any material changes to these Terms via email to your registered address and/or prominent in-app notification. Your continued use of the Service following the effective date of such modifications constitutes your acceptance of the revised Terms. For changes required by law, regulation, or to address urgent security issues, shorter notice may be provided.
By creating an account, subscribing to the Service, or otherwise accessing or using the Service, you represent and warrant that:
Waiflow is a WhatsApp communication management platform that enables users to manage WhatsApp communications, organize contacts, automate messaging workflows, and perform various communication and customer relationship management tasks. The Service includes, but is not limited to: contact and conversation management; campaign and bulk messaging tools; scheduled and automated messages; AI-powered features such as message suggestions, lead scoring, and audio transcription; CRM and deal pipeline management; group monitoring and auto-labeling; knowledge base and document management; team collaboration; data import/export; API access via API keys; webhook integrations; backup and restore capabilities; and analytics dashboards.
The Operator reserves the right to modify, suspend, discontinue, or restrict any aspect of the Service at any time without notice or liability.
The Service is offered through various subscription plans with different features and pricing tiers. Details regarding current subscription plans, features, and pricing are available on our website.
All subscription fees are due in advance of the service period. By subscribing to a paid plan, you authorize us to charge your designated payment method for the subscription fees, applicable taxes, and any other charges incurred during your use of the Service.
Subscriptions automatically renew at the end of each billing period (monthly or annual, as selected) unless cancelled before the renewal date. We will send a renewal reminder at least seven (7) days before your annual subscription renews. You may cancel auto-renewal at any time through your account settings.
We will provide at least sixty (60) days' written notice before implementing any price increases. Price changes will take effect at the start of your next billing period following the notice period.
If a payment fails, we will attempt to charge your payment method up to three (3) times over a seven (7) day grace period. If payment remains unsuccessful, your account may be downgraded or suspended.
The User acknowledges and agrees that:
The User expressly agrees NOT to use the Service to:
The User is solely responsible for:
When using the Service to send messages, you must:
Use the Service NOT to create, send, store, or share content that:
Engage in any of the following prohibited activities:
The Service includes AI-powered features such as message suggestions, lead scoring, and audio transcription. When using these features, you acknowledge that:
If you use API keys or webhook integrations to access the Service programmatically, you are responsible for:
The Service may allow you to monitor WhatsApp group conversations for specific keywords or patterns. You acknowledge and agree that:
The Service, including all software, algorithms, designs, graphics, text, content, and other materials, is owned by the Operator and is protected by copyright, trademark, patent, trade secret, and other intellectual property laws. The Operator reserves all rights not expressly granted herein.
You retain ownership of all content you create, upload, or transmit through the Service ("User Content"), including messages, templates, media files, documents, and contact data. By using the Service, you grant the Operator a limited, non-exclusive, worldwide, royalty-free license to process, store, transmit, and display your User Content solely for the purpose of providing, maintaining, and improving the Service. This license terminates when you delete your User Content or your account.
The Operator does not claim ownership of User Content and will not use your User Content for any purpose other than providing the Service, except in anonymized and aggregated form for service improvement and analytics.
Your use of the Service is also governed by our Privacy Policy and, where applicable, our End User License Agreement. By using the Service, you consent to the collection, use, and disclosure of your information as described in the Privacy Policy.
The Operator implements appropriate technical and organizational security measures in accordance with GDPR Article 32, including but not limited to:
While we implement industry-standard security measures, no method of electronic storage or Internet transmission is 100% secure. The Operator cannot guarantee absolute security and shall not be liable for unauthorized access resulting from events beyond its reasonable control, provided that it has implemented the security measures described herein.
If you use the Service to process personal data of third parties (such as your WhatsApp contacts and customers), a Data Processing Agreement (DPA) governs our obligations as your data processor under GDPR Article 28. The DPA is available within your account settings and must be accepted before processing third-party personal data through the Service. The DPA covers sub-processor disclosures, data security obligations, breach notification procedures, data subject rights handling, and audit rights.
In the event of a personal data breach, the Operator will notify the relevant supervisory authority within 72 hours (per GDPR Article 33) and notify affected users without undue delay where the breach is likely to result in a high risk to rights and freedoms (per GDPR Article 34). Full details of our breach notification procedures are set forth in our Privacy Policy.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW:
You agree to defend, indemnify, and hold harmless the Operator from any claims arising out of:
The Operator shall not be liable for any failure or delay in performing its obligations under these Terms where such failure or delay results from circumstances beyond its reasonable control, including but not limited to: acts of God, natural disasters, epidemics or pandemics, government actions or orders, changes to WhatsApp or Meta Platforms policies or infrastructure, third-party API unavailability or modifications, cyber attacks, power failures, telecommunications failures, war, terrorism, or labor disputes. During any such period, the Operator's obligations shall be suspended, and the Operator shall use commercially reasonable efforts to resume performance as soon as practicable.
You may cancel your subscription at any time through your account settings. Cancellation will take effect at the end of your current billing period.
The Operator may terminate or suspend your access for violations of these Terms, WhatsApp policies, illegal activities, non-payment, or any action harming the Operator.
Upon termination, all licenses terminate, you must cease use, and subscription fees are non-refundable.
These Terms and Conditions shall be governed by and construed in accordance with the laws of the State of Israel, without regard to its conflict of law provisions. Any dispute arising out of or in connection with these Terms shall be subject to the exclusive jurisdiction of the competent courts in Tel Aviv, Israel.
EU Consumer Exception: If you are a consumer residing in the European Union, nothing in these Terms shall deprive you of the protection afforded by mandatory provisions of the law of your country of residence, nor shall it affect your right to bring proceedings in the courts of your country of residence in accordance with applicable EU regulations. Your data protection rights under the General Data Protection Regulation (GDPR) apply regardless of the governing law of these Terms.
Class Action Waiver: To the maximum extent permitted by applicable law, you agree that any dispute resolution proceedings will be conducted only on an individual basis and not in a class, consolidated, or representative action. If this waiver is found to be unenforceable in your jurisdiction, this clause shall not apply to you.
If any provision of these Terms is found to be unlawful, void, or unenforceable by a court of competent jurisdiction, that provision shall be modified to the minimum extent necessary to make it enforceable, or if modification is not possible, shall be deemed severed from these Terms. The remaining provisions shall continue in full force and effect.
These Terms and Conditions, together with the Privacy Policy, End User License Agreement, and any applicable Data Processing Agreement, constitute the entire agreement between you and the Operator regarding the Service and supersede all prior or contemporaneous agreements, representations, and understandings. In the event of a conflict between these documents, these Terms and Conditions shall prevail, except where the Privacy Policy addresses data protection matters.
You may not assign or transfer these Terms or any rights or obligations hereunder without the prior written consent of the Operator. The Operator may assign these Terms in connection with a merger, acquisition, reorganization, or sale of all or substantially all of its assets, upon reasonable notice to you.
All notices from the Operator to you shall be delivered via email to the address associated with your account and/or via in-app notification. Notices are deemed received upon transmission of email or display of in-app notification. You are responsible for maintaining a current and valid email address in your account settings. All notices from you to the Operator shall be sent to [email protected].
These Terms are not intended to and do not create any rights in any third party. No person other than the parties to these Terms may enforce any provision herein.
The failure of the Operator to enforce any provision of these Terms shall not constitute a waiver of such provision or the right to enforce it at a later time.
For questions or concerns regarding these Terms and Conditions, please contact us at:
Waiflow
Email: [email protected]
Website: www.waiflow.com